1 Introduction
Cabrera Marketing LLC, doing business as Cabrera Marketing ("Company," "we," "us," or "our"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, submit information through our web forms, or engage with our marketing services.
By using our services or submitting your personal information, you consent to the practices described in this Privacy Policy. If you do not agree with the terms of this policy, please do not access our services or provide your information.
2 Information We Collect
2.1 Information You Provide Directly
We collect information you voluntarily provide when you:
- Submit a web form, opt-in page, or landing page
- Contact us via phone, email, or SMS
- Engage with our marketing campaigns
- Enter into a service agreement with us
This information may include:
- Full name
- Email address
- Mobile phone number
- Business name and industry
- Mailing address
- Communication and marketing preferences
- Any other information you choose to provide
2.2 Information Collected Automatically
When you visit our website or interact with our digital content, we may automatically collect certain technical information, including:
- IP address and browser type
- Device type and operating system
- Pages visited and time spent on pages
- Referring URLs and click activity
- Cookie and tracking pixel data
2.3 Information from Third Parties
We may receive information about you from third-party sources such as our CRM platform (GoHighLevel), advertising platforms, or referral partners. This information is used in accordance with this Privacy Policy.
3 SMS Text Message Communications & Privacy
3.1 SMS Opt-In and Consent
Cabrera Marketing LLC, doing business as Cabrera Marketing, sends SMS text messages only to individuals who have expressly opted in to receive them. Consent is obtained through our web forms, opt-in pages, or other explicit consent mechanisms. By opting in, you agree to receive text messages from us at the mobile number you provided.
3.2 Types of SMS Messages We Send
Once you have opted in, you may receive the following types of SMS messages:
- Promotional and marketing messages about our services
- Follow-up messages related to your inquiry or submission
- Appointment reminders and confirmations
- Service updates and announcements
- Responses to your direct inquiries
3.3 How We Use Your Mobile Number
Your mobile phone number is used solely for the purpose of sending you SMS communications you have consented to receive. We do not sell, rent, lease, or share your mobile phone number with third parties for their own marketing purposes.
Your mobile number may be shared with our SMS platform provider (operating through GoHighLevel) solely to facilitate message delivery. These providers are contractually obligated to protect your information and may not use it for any other purpose.
3.4 Message Frequency
Message frequency varies based on your interactions with us and the services you have requested. Message frequency will be disclosed at the point of opt-in.
3.5 Message & Data Rates
Standard message and data rates may apply depending on your mobile carrier plan. Cabrera Marketing LLC is not responsible for any charges imposed by your mobile carrier related to SMS communications.
3.6 How to Opt Out of SMS Messages
You may opt out of receiving SMS messages at any time by:
- Replying STOP to any text message you receive from us
- Contacting us directly using the information in Section 14
Upon receipt of your opt-out request, we will send one final confirmation message and then cease all SMS communications to your number. Your number will be added to our suppression list to ensure no further messages are sent.
3.7 Help & Support for SMS
If you need assistance regarding our SMS communications, reply HELP to any message or contact us directly. We will respond promptly.
3.8 A2P 10DLC Compliance
All SMS messages sent by Cabrera Marketing LLC d/b/a Cabrera Marketing are transmitted in compliance with the Application-to-Person (A2P) 10-Digit Long Code (10DLC) regulations established by U.S. wireless carriers and the CTIA Messaging Principles and Best Practices. We maintain proper campaign registration with carriers and adhere to all applicable messaging guidelines.
3.9 Non-Sharing of SMS Opt-In Data
We will not share, sell, rent, or trade your SMS opt-in data or consent with any third party for marketing purposes. This data is used exclusively to facilitate the SMS communications you have consented to receive from Cabrera Marketing LLC d/b/a Cabrera Marketing.
4 Email Communications & Privacy
By providing your email address, you consent to receive marketing and service-related emails from Cabrera Marketing LLC d/b/a Cabrera Marketing. We comply fully with the CAN-SPAM Act, including providing a clear and easy method to unsubscribe from marketing emails.
You may unsubscribe at any time by clicking the "Unsubscribe" link in any marketing email or by contacting us directly. Unsubscribing from marketing emails does not affect transactional or service-related communications.
5 How We Use Your Information
We use the personal information we collect for the following purposes:
- To deliver SMS and email marketing services you have consented to receive
- To respond to your inquiries and communicate about our services
- To manage our client relationships and fulfill service agreements
- To improve our marketing campaigns, website, and service offerings
- To personalize your experience with our brand
- To process payments and manage billing
- To comply with applicable laws, regulations, and carrier requirements
- To detect, prevent, and address fraud or other illegal activity
6 How We Share Your Information
6.1 Service Providers
We may share your information with trusted third-party service providers who assist us in operating our business and delivering our services. These include:
- GoHighLevel (CRM and SMS/email platform)
- Payment processors
- Analytics and advertising platforms
All service providers are contractually required to protect your information and are prohibited from using it for any purpose other than providing services to us.
6.2 Legal Requirements
We may disclose your information if required to do so by law, court order, or government authority, or if we believe disclosure is necessary to protect the rights, property, or safety of Cabrera Marketing LLC, our clients, or others.
6.3 Business Transfers
In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you of any such change via email or a prominent notice on our website.
6.4 We Do Not Sell Your Data
7 Cookies and Tracking Technologies
Our website may use cookies, pixels, and similar tracking technologies to enhance your browsing experience and analyze site usage. You may control the use of cookies through your browser settings. Disabling cookies may affect some features of our website.
We may use third-party analytics tools (such as Google Analytics) and advertising pixels (such as Meta Pixel) that collect information about your interactions with our website. These tools operate under their own privacy policies.
8 Data Retention
We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, to maintain our business records, and to comply with legal obligations. If you opt out of SMS or email communications, your contact information will be retained on our suppression list to prevent future unwanted contact.
You may request deletion of your personal data at any time by contacting us using the information in Section 14. We will honor deletion requests to the extent permitted by law and our legitimate business needs.
9 Data Security
We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. Our CRM platform (GoHighLevel) maintains its own security standards for data stored within its systems.
No method of data transmission or storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. In the event of a data breach that affects your personal information, we will notify you as required by applicable law.
10 Your Privacy Rights
Depending on your location and applicable law, you may have the following rights regarding your personal information:
- Right to Access: Request a copy of the personal information we hold about you
- Right to Correction: Request correction of inaccurate or incomplete information
- Right to Deletion: Request deletion of your personal information
- Right to Opt Out: Opt out of SMS communications (reply STOP) or email marketing (click Unsubscribe)
- Right to Data Portability: Request your data in a portable format where technically feasible
To exercise any of these rights, please contact us using the information in Section 14. We will respond to your request within a reasonable timeframe.
11 Children's Privacy
Our services are not directed to individuals under the age of 13, and we do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child under 13 without parental consent, we will take steps to delete such information promptly.
12 Third-Party Links
Our website or communications may contain links to third-party websites. We are not responsible for the privacy practices or content of those third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.
13 Changes to This Privacy Policy
We reserve the right to update this Privacy Policy at any time. When we make material changes, we will update the Effective Date at the top of this policy and, where appropriate, notify you via email or SMS. Your continued use of our services following any update constitutes your acceptance of the revised policy.
14 Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
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Cabrera Marketing LLC DBA Cabrera Marketing | Privacy Policy | May 18, 2026